Event Details
ISM-Milwaukee Chapter Meeting - Tour Burghardt Sporting Goods - New Berlin WI
Chapter Meeting and Dinner - Over 142 years and 5 generations the name Burghardt has become synonymous with sporting goods in the Milwaukee area. Find out how this Milwaukee business has pivoted and is making a difference across the United States. Tour of the New Berlin store and Manufacturing facility, followed by discussion of business model and how internet has changed the landscape for both Sales and Purchasing over a light dinner.
Location: Burghardt Sporting Goods - 15333 W National Avenue, New Berlin, WI 53151
Member Price: $10.00
Chapter Meeting
Date
Nov 12, 2024
Time
5:30 PM - 8 PM CT
Location
Additional Information
Presenters
5th Generation co-owner of a family sporting goods business.
Description
ISM Milwaukee in person chapter meeting at Burghardt Sporting goods. Charles Burghardt opened a small stationery and bookstore in downtown Milwaukee in 1881. Over the 142 years and 5 generations since, the name Burghardt has become synonymous with sporting goods in the Milwaukee area. Although the business has seen challenges with the internet and pandemic, they have seen significant expansion over the last 20 years. Co-owner Carl Burghardt will provide a tour of the store and production facilities and will then discuss both the challenges and pivots that the firm has made.