Point to Point

May 01, 2024

Definition: A blind shipment is an arrangement where a supplier, without revealing its identity, ships goods directly to an end customer on behalf of a manufacturer. A frequent practice in e-commerce, blind shipping helps companies enhance confidentiality, streamline operations, expand product offerings and — most importantly — maintain control over customer relationships, by preventing buyers from learning a supplier’s identity and placing future orders from it, at a lower cost.

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