Road Team

January 15, 2025

Behind every college football program is a huddle of well-orchestrated sourcing, category management, transportation and delivery personnel who get players, coaches, staff, equipment and more to the next kickoff.

By James Kirby Easterling, DBA, Joelle J. Ferguson

Chances are you have attended a college football game, and perhaps tailgated or bought branded merchandise as a souvenir. During the holidays, you might have indulged in the smorgasbord of games that is the bowl season, which this year includes the expanded College Football Playoff

...

Want More Magazine?

Oh no... we really want you to have access to all of this great content! Membership does have its benefits and Inside Supply Management magazine is just one piece to help you advance your organization and your career. Learn more and join our community.